Advertising is all about controlling the masses with their herd mentality and also to make people think they are being individuals when they are merely being sold something utilising scientific proven techniques of manipulation.

Advertising Techniques

1) Content is king, therefore it goes without saying that Content Advertising is a major step to gaining traffic, clicks and garnering organic search engine traffic. Make good content and people will always value it.

2) Next there’s Link Advertising utilising a short link attracting visitors to your website. Link advertising can be a major problem because people are generally not interested in your ad unless there is something there for them. Therefore, you have to make your ad stand out and attract the clicker, or you will not get any hits.

3) Viral advertising is great and will bring you tonnes of traffic if you hit big. It’s like word of mouth that spreads through the internet. You can get this by offering free products, use creative methods of spinning your product, campaign advertising,  You must be able to create a buzz for viral advertising to work best.

4)  How about incentive advertising, where people are encouraged to visit your website with rewards? The carrot approach works well with people in general who are always up for freebies and gifts. Pretend to give them something for nothing, then sell them something.

5)  We’ll end with obtrusive advertising, which forces viewers to view the product being sold. Examples are popunder etc. Avoid obtrusive advertising unless you target traffic that is relevant to your product otherwise there is no point.